Welcome to my portfolio—a collection of projects that I’ve had the privilege to create. From building websites and managing social media to crafting marketing campaigns, print materials, and blog posts, I’ve worked hard and loved helping organizations connect with their audience. Each piece tells a story, solves a problem, or sparks a connection. Take a look around—I’d love to help bring your next project to life!
Websites
CISO Global
As Marketing Coordinator at CISO Global, our department embarked on a comprehensive rebranding initiative. During my tenure, I oversaw the development of new logos, a redesigned website, revamped social media channels, and engaging blog content. Although the project was ongoing when I left the company, I successfully delivered foundational updates to key website pages, laying the groundwork for a more impactful online presence.
American Theatre Co.
As a Board Member of the American Theatre Company, for several years, I’ve held a pivotal role in the comprehensive rebranding initiative. As a driving force in developing new logos and the redesign and construction of our website, which is currently 35% complete. Additionally, I’m actively involved in laying the groundwork for social media campaigns and other marketing efforts, positioning this nonprofit for future growth. View the original site for reference here.
RCDS
As a member of the Advancement and Marketing Department at Riverfield Country Day School, I took the initiative to revitalize the school’s outdated website. Through independent study, I acquired the necessary skills to become the Website Coordinator and manage the site, overseeing a complete redesign. I thoroughly researched and selected appropriate school website software, resulting in a significantly enhanced user experience for the community.
R&R Photography
In partnership with a colleague, I directed the construction of a website for a professional photographer. The site showcases his diverse portfolio and includes a members-only area featuring exclusive content. The site also offers a platform to promote his published photography book. We’ve designed the site with scalability in mind, anticipating future expansion to feature additional publications. The project is nearing completion, pending the photographer’s final input.
Digital Marketing & Social Media
As Marketing Coordinator at CISO Global, I led the team in successfully implementing a comprehensive content strategy that drove significant growth and engagement. Key achievements include a 31% increase in social media following, a 100% increase in qualified leads through gated content, and improved brand perception through human-interest content. My exceptional copywriting and editing skills elevated the company’s brand voice by ensuring consistent messaging across all marketing channels. I also played a key role in developing a Blog Writing Guide, equipping our team with SEO best practices and audience engagement strategies. Throughout my tenure, I curated and managed a content calendar filled with engaging, relevant, and educational content, and authored blog posts on behalf of subject matter experts. To see examples of blog content, visit the links below.
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Blogs
To see examples of blog content, visit the links below.
Endorsements
You are all doing a great job. I think the site looks fantastic and has come a loooong way!
Director of Business Development
Without you guys, it would be impossible for us to get it off the ground.
Account Director
And thank you, I tried to write that one [blog] quickly so it was pretty casual. In my experience more people change the meaning of things than actually improve it, but this is a better product from a second set of eyes and tweaks.
Chief Information Security Officer
You’re awesome and I think there’s quite a few other things we can work on together to help grow more business and marketing opportunities together.
Client Success Manager
Other Print and Digital Designs
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We hope you’ve enjoyed viewing this portfolio of work.
Ready to transform your website, refine rough drafts into polished gems, and elevate your brand? Let’s chat! Contact me at adskidgel@gmail.com.